UI refinement accommodating online purchase healthcare package
Approach
- UI design analysis of mockup proposed by the client
- Customised proposed mockup to simplify navigation, layout and usability.
- Create high-fidelity mockups and implement an industry-specific website that strengthens brand presence
- Make use of plugins by Crocoblock to implement dynamic listing for doctors directory
- Develop website that has a future-friendly structure that supports effortless updates
- UX audit of user's checkout journey
Content readability was improved by structuring information clearly and making it more accessible, allowing patients to easily find and understand the information they needed.
A thorough redesign to improve site speed, fixing broken links, and ensuring mobile responsiveness, all of which contributed to a smoother and more user-friendly experience